Do's and Don'ts for Reciprocating Traffic to Promote Your Blog
How to Reciprocate Traffic for Blog Promotion
Reciprocating is easier than you think. You just have to take note of what other bloggers are doing for you and return the favor. Of course, you can also consider initiating things by being the first to post a comment, include a link in your directory, respond with a blog entry, or review another blog.
As long as what youre doing places focus on you and the other blogger, youre doing the right thing!
Make your reciprocation valuable
If you are going to reciprocate a favor, be sure to make it valuable and meaningful for the other blogger. It would simply be a waste of web space if all youre going to say is hi and goodbye. If thats what youre going to do, its best not to reciprocate at all.
To make reciprocation valuable, consider which areas you can make the greatest contributions pages which, even better, the other blogger would appreciate to gain more traffic for. Look for questions that coincide with your fields of expertise.
Make it mutually beneficial
Reciprocity is not merely an exchange of links. It also includes mutual acknowledgment and maybe even recommendation of each others expertise. When you post a comment or display a link in your website, make sure that the information you provide not only reflects positively on the other blogger but on yourself as well.
Pay attention to house rules
Reciprocation means visiting another persons blog and as they say, when in Rome, its important to do as the Romans do. Every blog has its own set of house rules and you must pay attention to them. One example of house rules is the inclusion of links in your comments. Some bloggers prefer not to have any links displayed without their express permission.
Acts of rudeness commonly result from simple misunderstanding and ignorance of rules. If youre unsure about your statement, you can always email the other blogger and ask for confirmation as to whether your reply is adequate or not.
Dont be condescending
Its easy to be so without even being aware of it. When you are visiting a blog thats less popular than yours, dont act or speak in such a way that youve made it very clear to everyone the other blogger should be grateful for you little act of reciprocation. Thats a big no-no to do, and youre sure to receive unpleasant feedback even if its true. Such things are better left unsaid.
Always return the favor
Last but not the least, remember to return every favor you receive! This is the golden rule of all golden rules and to violate once or several times is something that no Internet marketer forgets. Soon, tales of your infamy will spread and you shouldnt be surprised if the popularity of your blog starts declining.
Regardless of how much or how little youll benefit from reciprocating the favor, do it anyway. Its called good business!
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